100% Custom Design
No themes, no page builders, no cookie-cutter templates. Every site is designed from scratch around your brand, your services, and your customers.
Custom websites for local business
A website that gets your business found, called, and booked.
We design and build fully custom, SEO-optimized websites for local businesses — engineered to rank on Google and turn visitors into paying customers. No templates. No $5,000 quotes. $149 to launch, then $99/month — hosting, edits, and SEO all handled.
Built to convert — custom design, local SEO, and lead capture in every site.
Purpose-built for local service businesses
The problem
Most local business websites are quietly costing you customers.
Your future customers are searching right now — for a dentist, a plumber, a contractor near them. If your site is slow, generic, or invisible on Google, they don't call you. They call the business one rank above you. It's not a design problem. It's a revenue problem.
The typical website
- A DIY builder template that looks like everyone else's
- Buried on page 3 of Google with no local visibility
- Slow to load — visitors leave before it opens
- No clear way to call, book, or get a quote
- Cobbled together once, then never touched again
- Thousands paid upfront for a site that rots untouched
A Black & White Digital site
- A one-of-a-kind design built around your business
- Engineered to rank in the Google local pack & maps
- Loads in under 2 seconds on every device
- Click-to-call, booking, and quote forms baked in
- Built on modern, fast, secure technology
- One low monthly — hosting, edits & SEO always handled
What's included
One price. Everything a local business actually needs to win online.
Other agencies nickel-and-dime you for design, SEO, copy, and setup as separate line items. We don't. Every site ships with all of it — built as one system, designed to do one job: get you more customers.
Local SEO Built In
Optimized for the searches that matter — “[service] near me,” your city, your neighborhood — so you show up in Google's map pack, not page three.
Lightning Fast & Mobile-First
Built on modern static technology that loads in under two seconds. Most of your customers are on a phone — your site will feel flawless there first.
Lead Capture That Works
Click-to-call, quote requests, and booking forms placed exactly where they convert — so a visitor becomes a phone call, not a bounce.
Conversion Copywriting
We write the words too. Clear, confident copy that tells visitors what you do, why you're the obvious choice, and exactly what to do next.
Google Business Profile
We set up and optimize your Google Business Profile so your map listing, reviews, and website work together to win local searches.
Analytics & Tracking
Know what's working. We wire up analytics and call/form tracking so you can see the leads your new site brings in from day one.
You Own Everything
It's your website, your domain, your content. We hand over the keys with no lock-in — keep us on for updates only if you want to.
How it works
From first call to live site in two to three weeks.
No drawn-out timelines or agency runaround. A clear, done-for-you process with one point of contact — so you always know exactly where things stand.
- 01Day 1 · 15 minutes
Discovery call
A quick, no-pressure call. We learn your business, your services, your service area, and the customers you want more of. That's all we need to get started.
- 02Week 1
Design & build
We design and build your custom site from scratch — layout, copywriting, local SEO, lead forms, and Google Business Profile setup. You don't lift a finger.
- 03Week 2
Review & refine
You see the full site on a private preview link. Tell us what to tweak — wording, photos, colors, anything. We polish it until it's exactly right.
- 04Week 2–3
Launch & get found
We launch on your domain, connect analytics and call tracking, submit you to Google, and hand over the keys. Your new site starts working for you.
Our turnaround promise: your site goes live within 21 days of our discovery call — or your deposit is refunded, no questions asked.
Transparent pricing
No quotes. No packages. No surprises.
Agencies quote $5,000 upfront, then disappear the day the check clears. We flipped it: almost nothing to launch, one low monthly, and we never stop taking care of your site. The price is right here on the page.
The complete website — handled forever
$149 to launch
then $99/month · everything included · cancel anytime Live in 2–3 wks
- Fully custom, designed-from-scratch website
- Up to 6 pages (home, services, about, contact + more)
- Hosting, SSL & security — handled forever
- Ongoing edits & updates, whenever you need them
- Basic local SEO, every single month
- Conversion-focused copywriting, done for you
- Mobile-first build that loads in under 2 seconds
- Click-to-call, booking & quote-request forms
- Google Business Profile setup & optimization
- Analytics + call/form tracking wired up
$149 today · $99/mo starts when your site goes live · your rate never goes up · cancel anytime
Your domain, your content, your reviews — always yours, even if you leave. Honest pricing, plain English, and a real person on the other end.
$ 0
To launch your site
Then $99/mo — everything handled
2–3 wks
From kickoff to launch
Backed by our 21-day promise
< 2 s
Page load time
Built fast on modern tech
0 %
Custom design
Zero templates, ever
Selected work
Real sites, built for every kind of local business.
These are live sites we've designed and built — across auto, home services, events, food, and more. Hover (or scroll on mobile) to ride through any one of them, top to bottom.
In their words
Built for owners who want results, not jargon.
“The site loads instantly and we show up when people search. The phone genuinely rings more — customers tell us the website is why they picked us.”
“Built our whole site from scratch and it looks better than companies that have been around twice as long. Fair flat price, and we own everything.”
“Cleanest our brand has ever looked. Fast, sharp on phones, and easy for customers to order — it finally feels like a real storefront online.”
Questions, answered
Everything you're probably wondering.
Still curious about something? Reach out — we'll give you a straight answer, no sales pressure.
Talk to usEverything your website needs to stay alive and keep earning: hosting, SSL and security, edits and updates whenever your prices or services change (we handle requests within ~2 business days), basic local SEO every month — your Google Business Profile, on-page optimization, and a monthly snapshot — plus a real local human who answers texts. The $149 covers your launch. That's the whole bill.
Because a website isn't a product — it's an ongoing operation. The 'pay once' model is how most local businesses ended up with the dead site they have now: built years ago, wrong hours, broken links, hasn't ranked since, and the guy who built it is long gone. A site that nobody maintains decays. Our model only works if your site keeps working — the one-time guy gets paid the day the check clears, and then he's gone.
You always own your domain, your content, your photos, and your reviews — and if you ever leave, all of it walks out with you, free. We will never hold your domain hostage. The site itself is built, hosted, and run by us while you're subscribed — and if you ever want to own it outright, you can buy it out anytime for $750 flat.
Yes — $1,000 one-time, and honestly, if you have someone in-house who will genuinely maintain it, that might be your better deal and we'll tell you so. Most owners don't have that person, which is exactly why the monthly plan exists. Subscribers can also buy out anytime for $750 flat.
No and no. It's month-to-month — cancel anytime, no cancellation fees, no minimum term. And your rate is locked: as long as you're an active subscriber, your $99 never increases. Ever.
Your site comes down, and your domain, content, photos, and reviews leave with you — free, no games. If you'd rather keep the site, the $750 buyout door is always open, even on your way out. We'd rather earn your business every month than trap you in it.
Most sites go live within one to two weeks — often faster, because in many cases we've already built your site before we ever talk. If your site isn't live within 21 days of kickoff, your $149 comes back. The timeline mostly depends on how quickly you get us your photos and details.
We specialize in local service businesses — tree services, lawn care, painters, cleaners, roofers, handymen, salons, dentists, auto shops, and more. If you serve customers in a specific area and rely on getting found locally, we're built for you.
Let's build it
Ready for a website that earns its keep?
Book a free 15-minute call. We'll show you exactly what a custom, SEO-optimized site would do for your business — and you decide if it's a fit. No scripts, no pressure.
Prefer email? andrew@blackandwhitedigital.co
What you'll get on the call
- A quick, honest look at your current website & Google presence
- What's working for the competitors ranking above you
- Exactly what your site + $99/mo plan includes for your business
- A realistic timeline — with zero pressure or obligation
Free · 15 minutes · no obligation